SHARP

SHARP
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EVNT creates a Sharp Press Conference Lounge during CE Week
EVENT
Consumer Electronics Week
LOCATION
New York, NY
DATE
June, 2014
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WHAT WE DID
Production
Management
Design
CREDITS
Video Production by Workhorse New York
SHARE
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As their website will tell you, Consumer Electronics Week New York is the Fashion Week for technology. More than 3,000 press, trade affiliates, buyers, tech influences, bloggers, investors, VCs and financial institutions alike venture to New York City each year to see what’s new in tech.

CE Week is mainly an exhibit-based event where major electronic and technology companies display their new product lines. These companies also use this platform to announce any new products to the press for the first time. As such, the weeklong event was in need of a conference lounge for the presentations.

“EVNT – you guys made me look good.” 
– Martin Porter, Executive Producer for CE Week

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Electronic company Sharp was the main sponsor for the area. The brand wanted the design of the room to match their high end, crisp and modern aesthetic. That’s where we came in. Deliverables for EVNT included a press conference set, replete with A/V for each presentation to be held in the gallery level of the Altman Building, a premier event space in New York City. We transformed the barren space into a high-end press conference room with faux brick walls, built in tv monitors, custom branded stage with interior lighting and carefully selected furniture.

The client and the sponsor were impressed with the outcome, even featuring our work on their website.

 

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